The Incredible Hulk, #173

Published: March 1974

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Issue Contents:
The Second Coming of the Cobalt Man!

Story Featuring Hulk

Credits
Anybody Out There Remember...the Cobalt Man?

Story Featuring Hulk

Storyline

Ralph Roberts stands in close proximity to a nuclear blast so he can once again have the power to become Cobalt Man. The Hulk battles Cobalt Man on board a ship but their fracas sinks the boat, just as Hulk begins to turn into puny Banner.

Letter Column Featuring Green Skin's Grab-Bag

Credits
Story Notes

On top portion of page between 12th & 13th story pages (pages numbered 18 and 22.)

Have You Seen This Coupon Before?

"It has helped to start many men and women on the road to higher pay"

Storyline

Advertisement for courses offered by La Salle Extension University.

Story Notes

On back cover.

Never Finished High School?
Storyline

Ad for home study towards a high school diploma.

Story Notes

Inside back cover.

"Enjoy an exciting, romantic look impressive anytime!"

Storyline

Thumbnail advertisements for various products.

Story Notes

On lower half of page between 16th & 17th story pages (pages numbered 27 and 30.)

These 3 Big Drafting Kits* Given to You!

"…when you train at home with us for a high pay job in drafting!"

Storyline

Advertisement for high paying jobs in the drafting field.

Story Notes

On top half of page between 16th & 17th story pages (pages numbered 27 and 30.)

Blockbustin' Bullpen Bonus Page

In-House Column Featuring Bullpen Bulletins

Storyline

Marvel introduces the Marvel Value Stamp; Marvel Value Stamp Series A #5 (Hulk) shown; includes Mighty Marvel Checklist for comics dated March 1974 and FOOM membership form.

Story Notes

Located between 16th & 17th story pages (pages numbered 27 and 30.)

"Too skinny?"

Storyline

Thumbnail advertisements for various products.

Story Notes

Between 14th & 15th story pages (pages numbered 23 and 26.)

I'm Sick and Tired of My Job!

Ad Featuring Cleveland Institute of Electronics [lessons]

"Don’t forget, dear, we’ve got a date for the movies with Jim and Helen tonight"

Storyline

Send for two free books describing career opportunities in electronics.

Story Notes

Between 12th & 13th story pages (pages numbered 18 and 22.)

Christmas Chronicles and Yuletide Yucks - And a Partridge in a Pear Tree!

In-House Column Featuring Bullpen Bulletins , In-House Column Featuring Stan's Soapbox

"Well, gang, it's that time of year again - when our..."

Storyline

Includes Stan Lee's Soapbox and Items.

Credits
Story Notes

Between 12th & 13th story pages (pages numbered 18 and 22.)

"Look out, New York! Daredevil’s back!"

Storyline

House ad for Daredevil (Marvel, 1964 series) #108.

Credits
Story Notes

On lower portion of page between 12th & 13th story pages (pages numbered 18 and 22.)

Ad Featuring Grit Newspaper

"Boys 12 or older sell Grit in your spare time"

Storyline

Advertisement to sell Grit magazine from Grit Publishing Co,

Story Notes

On lower half of page between 7th & 8th story pages (pages numbered 11 and 14.)

"I’ll reveal how to discover profits of import 10,000 fantastic values - secret low prices"

Storyline

Recruitment ad for sales people to send for a free report enabling them to get rich.

Story Notes

Located on top half of page between 7th & 8th story pages (pages numbered 11 and 14.)

"The key - to your future! Be a locksmith like me"

Storyline

Thumbnail advertisements for novelty items and back-issue comic books.

Story Notes

Between 7th & 8th story pages (pages numbered 11 and 14.)

"Any 15 records for only $1.97 or any 11 tapes for only $1.97"

Storyline

Ad for Columbia Record and Tape Club.

Story Notes

Between 5th & 6th story pages (pages numbered 7 and 10.)

"If you've ever said... 'There must be a better way to earn a living...'"

Storyline

Advertisement for courses offered by International Correspondence Schools.

Story Notes

Between 3rd & 4th story pages (pages numbered 3 and 6.)

I'll Make you a Master of Karate
Storyline

Ad for karate book and life-size dummy, $1.98.

Story Notes

On lower half of page between 3rd & 4th story pages (pages numbered 3 and 6.)

"Boys! Girls! Now you can ride Moto-X Rider."

Storyline

Boys and girls can join the Moto-X Association for $3 per year,

Story Notes

Located on top half of page between 3rd & 4th story pages (pages numbered 3 and 6.)

Don't Be Half a Man!

Ad Featuring Charles Atlas Dynamic Tension System

Storyline

Ad for body building course. The sequential art portion is a smaller version than earlier versions of “The Insult That Made a Man out of ‘Mac’” In which Mac uses the Charles Atlas course to build up his muscles and fight back against a bully of the beach.

Credits
Story Notes

On inside front cover.