The Avengers, #48

Published: January 1968

Cover

The Avengers #48

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Issue Contents:
The Black Knight Lives Again!
1 page superhero
Characters
Credits
Shop by Mail; Stamps
Story 1 1 page

"We'll pay $300.00 for this dime"

Story Notes

Inside front cover. Ad for various mail order items including stamps.

The Black Knight Lives Again!
Story 2 20 pages superhero

"You're mad, Magneto -- stark raving mad --"

Storyline

Quicksilver escapes from Magneto long enough to alert the Avengers, but he is recaptured. Dane Whitman recalls the death of his uncle, the villainous Black Knight, as he prepares to become the new Black Knight to fight Magneto himself. But when he meets the Avengers, they attack him, not knowing that this new Black Knight is on their side. Meanwhile, in Olympus, Hercules finds that the gods are missing and the Promethean Flame has been extinguished.

Characters
Credits
Story Notes

Story is concluded in the next issue.

Featuring Marvel Super-Heroes

Story 3 1 page superhero

"More triumphs for Marvel..!"

Characters
  • Spider-Man
  • Ka-Zar
  • Zabu
  • Captain Marvel
Story Notes

House ad for Amazing Spider-Man (Marvel, 1963 series) #57 and Marvel Super-Heroes (Marvel, 1967 series) #12, with covers shown, and both advertised as "Now On Sale!". Located between story pages 4 and 5.

Story 4 1 page

"See through walls The Man From U.N.C.L.E. spy pen"

Characters
  • Napoleon Solo (photograph of Robert Vaughn)
  • Ilya Kuryakin (photograph of David McCallum)
  • femme fatale
Story Notes

Ad, with order coupon, from Royal Advertising Corp. located on top half of page between story pages 4 and 5.

Story 5 1 page

"Do you love surprises?"

Story Notes

Ad for the "Matchbox" Collectors Club. Between story pages 4 and 5, on lower half of page.

Story 6 1 page

"Amazing Illusory "X-Ray" vision instantly!"

Story Notes

Advertisement for X-Ray glasses from Rembrandt Co. Located between story pages 8 & 9, occupying top half of page.

Story 7 1 page

"Boys 12 or older make $1 to $5 weekly in your spare time"

Story Notes

Advertisement to sell Grit magazine from Grit Publishing Co, located between spory pages 8 and 9 on lower half of page.

Story 8 1 page

"100 pc. toy soldiers set"

Story Notes

Ad, with order coupon, for 100 Toy Soldiers. Located between story pages 13 and 14.

Stamps; Shop by Mail (1)
Story 9 1 page

"United States & Canadian coins"

Story Notes

Twelve small ads, located between story pages 16 and 17, on top half of page.

Story 10 1 page

"Be "well dressed" at terrific savings!"

Story Notes

Advertisement for men's suits, unclaimed from pawnbrokers stores, located between story pages 16 and 17, on lower half of page.

Story 11 1 page

"I’ll make you a master of karate"

Story Notes

Advertisement for book on learning Karate. Located between story pages 16 & 17 on top half of page.

Story 12 1 page

"Missile firing tank only $6.98"

Story Notes

Sold by Honor House Products. Located between story pages 16 and 17 on lower half of page.

Shop by Mail (1)
Story 13 1 page

"Live pet seahorses 90c"

Story Notes

A series of thumbnail advertisements for a range of products, including back-issue comics.

Story 14 1 page

"Face front! Hang loose! ‘Nuff said!"

Credits
Story Notes

Includes: Items!; Stan's Soapbox; The Mighty Marvel Checklist; Let's Meet 26 More M.M.M.S. Members!

Story 15 1 page

"The Merry Marvel Marching Society announces a nifty new membership kit!"

Characters
  • Spider-Man
Story Notes

Located on top half of page.

Story 16 1 page

"Marvel super-hero T-shirts"

Story Notes

Promo of ten different Marvel hero t-shirts ($1.60 each), and two sweatshirts (Hulk and Thing) ($3.15 each), both available by mail-in coupon from Marvel Comics Group, 625 Madison Ave., New York, NY 10022. Ad located on lower half of page.

Story 17 2 pages

"Dear Stan, Roy, and John, I think the recent..."

Characters
  • Captain America [Steve Rogers]
  • Hawkeye [Clint Barton]
  • Hercules
  • Quicksilver [Pietro Maximoff]
  • Scarlet Witch [Wanda Maximoff]
  • Black Widow [Natasha Romanoff]
  • Red Guardian [Alexei Alanovich Shostakov]
Story Notes

Letters from: Joe Stinnett, Keith Beavon, Peter Sanderson Jr, Paul Dushkind, David Obregon, Jim Reinecke, and Ronald Krauss.

Story 18 1 page

"Yours absolutely free!"

Story Notes

Ad for a muscle building program.

Story 19 1 page

"Jet race boats"

Story Notes

Inside back cover. Ad for various novelty items from the Johnson Smith Company.

Story 20 1 page

"We're looking for people who like to draw"

Characters
  • Norman Rockwell
Story Notes

Back cover. Ad for the Famous Artists Schools.