The Avengers, #42 British

Published: July 1967

Cover

The Avengers #42

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Issue Contents:
The Plan -- and the Power!
1 page superhero
Characters
Credits
Treasure Chest of Fun
Story 1 1 page

"Throw your voice"

Story Notes

Inside front cover. Ad for a variety of novelty items.

The Plan -- and the Power!
Story 2 20 pages superhero
Characters
Story Notes

Story continued from previous issue.

On Sale Now!

Featuring Not Brand Echh

Story 3 1 page superhero

"'nuff said!"

Credits
Story Notes

Promo ad for Not Brand Echh (Marvel, 1967 series) #1 between story pages 4 and 5.

Story 4 1 page

"Fellows! Here’s a swell way to make lots of money and win prizes too!"

Story Notes

Ad for Grit newspaper sales from Grit Publishing Co. Appears between story pages 4 and 5 on top half of page.

Order by Mail Specials
Story 5 1 page children
Story Notes

Between story pages 4 and 5 on lower half of page.

Story 6 1 page

"Now! 30 days of driving on a single tank of gas!"

Story Notes

Between story pages 8 and 9. Ad for G.T. Energy Chambers from American Automotive Units Inc., which claims to provide better fuel efficiency for cars.

Coin Collector Specials!
Story 7 1 page
Story Notes

Between story pages 13 and 14 on top half of page.

Government Surplus
Story 8 1 page

"Buy direct from the Gov't at 2 or 3 cents on the dollar."

Story Notes

Sold by Heller Company. Between story pages 13 and 14 on lower half of the page.

Shop by Mail (1)
Story 9 2 pages

"Stamp collecting outfit"

Story Notes

A number of thumbnail advertisements for various products including back issue comics, between story pages 16 and 17.

Story 10 1 page

"See with new miracle X-Ray Specs"

Story Notes

On top half of page. Sold by Standard American Suppliers, Inc.

Story 11 1 page

"I’ll make you a master of karate"

Story Notes

Ad for karate book and life-size dummy, $1.98. On lower half of page.

Fabulous Facts and Frivolous Fables for Frantic Fans, Faithful Friends, and Fiendish Foes!
Story 12 1 page
Credits
Story Notes

Includes: Bombshell!; Special!; TV Time!; MMMS Madness!; Stan's Soapbox!; The Mighty Marvel Checklist; Let's Meet 26 More M.M.M.S. Members!; house ad for Not Brand Echh (Marvel, 1967 series) #1.

Story 13 1 page

"Marvel super-hero T-shirts"

Story Notes

In-house advertisement for T-shirts, sweat shirts, and stationery from Marvel Comics Group on top half of page with order forms.

Story 14 1 page

"Hang loose, frantic ones…"

Story Notes

Advertisement for posters and buttons from Super-Heroes Club on lower half of page.

Story 15 2 pages
Characters
Credits
Story Notes

Letters from Gaspar Masana, Charlie Sommer, Bruce Meyer, Jim Pearson, Darryl James, Patrick Janson, and Carlos Pacheco. Includes illustrations from The Avengers (Marvel, 1963 series) #39, page 7, 6th panel (Hawkeye), page 10, 2nd panel (Wasp), page 11, 1st panel (Goliath), and page 18, 4th panel (Hercules).

Story 16 1 page

"Let me show you too, how to make yourself astronaut-tough"

Characters
  • Ben Rebhuhn (photo)
Story Notes

Ad for a body building program.

Story 17 1 page

"3 complete fishing outfits"

Story Notes

Inside back cover. Ad for fishing equipment.

Story 18 1 page

"We're looking for people who like to draw"

Characters
  • Norman Rockwell
Story Notes

Back cover. Ad for the Famous Artists Schools.